Huawei: The Next Ruler Nabahat Shanza May 14, 2019 Mobile Phones 43 0 No doubt, Apple iPhone is the most favorite smartphone all over the world, but it goes a long time that Samsung left it behind in the matter of sales in the market. But now, #1 position of South Korean company, Samsung, is also in danger because a Chinese company after snatching the 2nd position from Apple, it has an eye on the destination of #1 position in the market all over the world. Huawei beats Apple and made a strong 2nd position in the market and now its target is Samsung. According to the report of International Data Cooperation, the Chinese company is the only company which gains progress in sales. On the other hand, Apple and Samsung decreased its sales ratio. From January 2019 till March 2019, Huawei sold approximately 6 Crore smartphones, which is 50.3% more than last year ratio. Chinese people mostly like the phones of Huawei. While on the other hand, as compared to the first quarter of the last year’s ratio, Samsung smartphones sold only 7 Crore and 19 Lac phones with a decreased ratio of 8.1%. While Apple succeeds to sell only 3 Crore 64 Lac sets with a decrease in the ratio of 30.2%. Samsung and Apple warned the investors that in future the purchase ratio of smart-phones will decrease in the market. They also reveal some reasons for this; one of the major reasons is the conflict between China and America about trade. Huawei did not beat Apple only in an eye blink; this company struggled for many years. It used the strategy by including latest features like in display fingerprint scanner, good cameras and many more in a very little price. The most intrusting and prominent thing in IDC report is that Huawei is near to beat the #1 position of Samsung at that stage and era when it has no access to American Markets because America banned Huawei devices since last year in its markets.